Ghana Tourism had made quite an impression on the second day of ITB Berlin as three prominent international institutions endorsed Ghana tourism as a destination worth visiting. Cable News Network (CNN), known by its more popular acronym, CNN, the German Travel Association and the World Travel Market seemed sufficiently convinced that Ghana had a lot to offer to international travellers who came there in search of sustainable eco-tourism, heritage, culture and leisure. Mrs Elizabeth Ofosu Adjare , Culture and Creative Arts Minister of Ghana’s Tourism held separate meetings to bring Ghana in front of the world travelers.
The Head of International Project Services Mr Simona Spiga, spoke very positively about Ghana and said that it is a very interesting and impressive destination. The Manager in charge of Destination of the German Travel Association, Gesa Balssen retreated that Ghana is the destination to promote.
German Travel Association has invited a delegation of Ghanaian tour operators and travel agents to the annual general meeting of the 4,000-member association in Germany in September, this year. Promotion materials brochures, DVDs and other information formats on Ghana’s major tourist attractions were exchanged.
Since Germans are known for their travel zeal, they spend more on travel than any other nation. The tourism industry provides 2.9 million jobs in Germany and Germans spend an average of 61 billion euros per year61 billion euros per year.
The German Travel Association is the leading lobby group of the German tourism sector, representing the interests of tour operators and travel agents, who, together, generate annual sales of more than 40 billion euros. The German tour operators were assured by the Tourism Minister that he will discuss visa issues with the Foreign Affairs counterparts and help in providing better facilities.
The Minister assured all in the meeting that Ghana practices sustainable tourism and the Forestry Commission is making the right practices towards sustainability. She emphasized that Ankassa Game Reserve, the Mole National Park and the Shai Hills Nature Reserve, among others are examples of sustainable tourism.
Ghana Minister invited German tourists to Ghana to closely associate with the wild life. Where Monkeys can be fed from the hand and you can sit on crocodiles without the fear of being eaten up. Mr Samuel Atta Mills, the Acting Managing Director of the Ghana Tourism Development Company (GTDC), used the opportunity to invite Germans to tour forts in Ghana built with German architecture to mark the German presence in the Gold Coast when the two countries carried on a vibrant trade. Ghana is seeking for a presence in the CNN website