Africa: Kenya is exploiting Influencer Marketing to Boost Local Tourism
In a bid to harness the power of social media and digital platforms, Kenya’s tourism sector is strategically leveraging the influence of…
In a bid to harness the power of social media and digital platforms, Kenya’s tourism sector is strategically leveraging the influence of…
Kenya Tourism Board has said it is committed to ensuring the safety and satisfaction of visitors to the East African country. The…
L-R: Alex Tonui -KTB; Ikechi Uko Akwaaba Travel market, Judy Kahuki – Sarova Hotels; Consaga Khisa, Destination Connect; Fiona Ngesa – KTB;…
With the growing number of Nigerians traveling to Kenya to savor the rich tourism offering of the country, Kenya Airways has said…
In a bid to broaden its global appeal, the Kenya Tourism Board (KTB) is making strategic efforts to attract African-American tourists. The…
As part of efforts to bolster its presence in the global tourism arena, aiming to attract a larger share of international travelers,…
By Friday Nwosu British Airways, one of the world’s most recognised aviation brand, Kenya Tourism Board and Tour Brokers International have rewarded…
Scanad Managing Director Betty Radier was earlier today appointed as the new Chief Executive of the Kenya Tourism Board, following an extensive…
The 2016/17 budget reading in the Kenyan parliament yesterday has met one of the key demands of the country’s tourism industry, when…
Kenya has announced a $1.5 million (Ksh150 million) marketing campaign in effort to reverse a drop in East African visitors following a…