Nigeria’s hibiscus export industry is booming, generating billions of naira as demand surges worldwide. Valued for its applications in teas, cosmetics, and pharmaceuticals, the crop has cemented Nigeria’s position as the second largest leading global supplier after Spain.
The plant is cherished not just for it’s esthetic value, but also as a food crop.
According to a video posted documentary conducted by dailytrust.com, Dr. Ajisefinni Ayodeji, President EGI Agribusiness Network/Economist, said the country has more than enough off-takers looking for the purple plant, but they are unable to identify where and who contact.
Hibiscus flower is a very economic crop which Nigerians have not fully identified its importance, noting that it is a crop that can give Nigeria foreign earenings.
He stated that hibiscus trading is not as high compared to products like maize, rice, cocao, rubber and others. Hibiscus trading is still far behind expectation in Nigeria.
Most of these flowers are exported to Mexico with growing demand from China, and parts of Europe. Hisbiscus flower has been cultivated for generations in Northern Nigeria as a source of income in many homes across the country.
