With one million bottles worth more than R458 million (over €27 million) in 2021, South Africa is top importer of French champagne in Africa.
This is according to French industry body Comité Champagne. Nigeria was the second biggest importer on the continent with 559,000 bottles.
According to CapeTalk, the data places South Africa as the 20th biggest French champagne importer in the world, with Nigeria the 24th biggest.
READ: Africa: Nigeria ranked 1st in Champagne, 4th in soft drinks consumption in the world
“If you go down the list, Ivory Coast is in third position followed by Democratic Republic of Congo in fourth, Cameroon in fifth and Togo in sixth position,” Jaco Maritz, Editor-in-chief – How we made it in Africa.
“I’m stunned, quite frankly, that South Africa is number one. We have some phenomenal Cap Classique and in many cases some of the pricier Cap Classiques – but still cheaper than the French imports – I think box far above the weight of the entry-level French imports,” said Bruce Whitfield, The Money Show host.
It could be recalled that Nigeria was in 2017 rated as the highest consumer of champagne in the world.
