The founder, Dairy of A Muzungu, Uganda, Charlotte Beauvoisin has won the coveted Africa Travel 100 Award which recognises exceptional women in the travel and tourism sector.
Charlotte trains tourism businesses on how to promote themselves online.
She specialises in promoting Africa, East Africa – and her adopted home Uganda – through her blog Diary of Muzungu and social media channels.
She contributes to international travel guides (Bradt, Fodor’s, Lonely Planet, Wanderlust) and Ng’aali Uganda Airlines Magazine. She regularly answers questions from potential visitors.
Charlotte is a tourism consultant, digital marketing trainer, Chartered Institute of Marketing Manager, guidebook writer and blogger. She leverages this experience to help grow the industry through her Digital Marketing for Tourism workshops (launched 2018). She is currently co-developing a training curriculum for tour operators.
Charlotte is passionate about sustainability and responsible tourism. During her years as a conservation volunteer, she fundraised to equip Uganda Wildlife Authority rangers and continues to support numerous conservation initiatives in a voluntary capacity.
Her Kiganda name is Nagawa and her totem is Nkima, the red-tailed monkey. Charlotte embraces Kiganda culture’s strong conservation message: which states that she must protect (and not eat or kill) her totem. She lives on the edge of Kibale National Park, western Uganda, a forest that is famous for chimpanzees and named “the primate capital of the world.” She often sees Nkima from the window of her wooden house.
Charlotte’s next project is the launch of a travel podcast.
The word Muzungu comes from the Kiswahili, where zungu is the word for spinning around on the same spot. That ‘dizzy lost’ look was perfected by the first white people who arrived in East Africa, looking rather clueless (or so the story goes). The word Muzungu is commonly used in Bantu languages of East, Central and Southern Africa.
