Africa: Ghana Tourism pledges cooperation with Diaspora on ‘Beyond the Return’ as it launches 7 Pillars


The Government of Ghana has stated that it will create a mutually beneficial corporation with the Diaspora community.

This was disclosed by the Minister of Tourism, Arts and Culture Barbara Oteng Gyasi during the unveiling of the pillars for the Beyond the Return campaign.

Speaking at the unveiling, Barbara Oteng Gyasi further stated that the seven pillars of the Beyond the Return touch on the main areas that are key to developing Ghana.

The campaign is not to only promote Ghana’s tourism industry and encourage homecoming of Ghanaians and other Africans in the Diaspora but to foster economic relations and investments for the benefit of Ghana and the investing parties.

She stressed that Ghana took into consideration question, concerns and feedbacks received from the Diaspora community during the Year of Return before initiating Beyond the Return.

To underscore the seriousness from which Ghana is approaching the Beyond the Return campaign Oteng Gyasi stated that that the country is developing a Homeland Return Legislation to facilitate various forms of migration and integration for members of the Diaspora returning to the country.

The Ministry in conjunction with Beyond the Return Committee and the Senior Minister, Yaw Osafo Marfo unveiled the pillars for Beyond the Return at the National Theatre on Wednesday amidst fanfare, cultural dancing, and a play depicting two diaspora families planning to return home.

The Beyond the Return campaign themed ‘Decade of African Renaissance’ is a 10-year project building on the successes of the Year of Return.

The seven pillars are: Experience Ghana; Invest in Ghana; Diaspora Pathway to Ghana; Give Back to Ghana; Celebrate Ghana; Brand Ghana; and Promote Pan African Heritage & Innovation


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