To stimulate interest in domestic tourism and drive recovery in the sector through a pool of local offerings in the country following the negative impact of the coronavirus in the industry, group of Namibian tour operators is set to hold tourism expo tagged Local tourism Is Lekker’
According to namibian.com.na, the Local Tourism Is Lekker initiative is the first expo and networking event to hold from 1 to 3 December at Droombos and Vineyard Country Lodge near Windhoek.
The initiative was founded in March this year by tourism operators Yvonne von Holtz (Magic Destinations) and Nrupesh Soni (Facilit8 Namibia), who were later joined by Joseph Kafunda (Rafiki Tours and chairperson of the Emerging Tourism Enterprises Association) and Heiko Dörgeloh (About Africa Tours).
The intention was to provide a central hub for tourism operators to showcase their offers and for Namibians and Southern African Development Community (SADC) citizens to access such offers giving them an opportunity to explore and experience Namibia.
The initiative took off and reached 6 000 members within the first month, with more than 2 000 special offers posted.
The organisers noted that the initiative has assisted in getting average occupancy rates at tourism establishments, which have been severely affected by the Covid-19 pandemic, to more than 10%. That figure would otherwise have been lower due to the devastating impact of the pandemic and resultant travel restrictions and lockdowns on the tourism sector.
In addition, local and SADC travellers will be able to access affordable Namibian tourism offers.
There will also be a hall for tourism service suppliers with the intention of creating a central hub offering them an opportunity to network with customers and distribute rates.
Freelance tour guides will also have a dedicated space at the expo at no cost and through that have an opportunity to offer and showcase their services and products to the general public.