The Chief Executive Officer, and Founder of Travel Lab Limited, Nigeria, Africa’s leading Travel Management Company, Shalom Asuquo has been named among the winners of Africa’s Travel 100 Women Award.
With over two decades of diverse experience, she has built a career that cuts across banking, aviation, artificial intelligence, consultancy, and leadership development. Her professional journey includes roles as a chatbot engineer, AI consultant, certified management consultant, John Maxwell-certified coach, behavioural analysis consultant, aviation expert, speaker, and trainer.

As a global travel visionary and entrepreneur, Shalom works with high-net-worth individuals, government institutions, NGOs, and international organizations. She is highly sought after for her insights, advising travel CEOs on strategic revenue management, investment, and sustainable growth. Her thought leadership has earned her interviews and features in leading newspapers and media platforms, cementing her role as a voice of authority in the travel and aviation space.
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Beyond the boardroom, Shalom is a world traveler with firsthand experiences in over 80 countries, giving her a unique perspective on tourism, culture, and global trends. She is also an advocate for innovation in tourism, championing the use of AI and immersive technologies to shape the future of the industry. Recognized as an enabler of West African travel by AKWAABA African Travel Market, she continues to push boundaries in expanding regional and global connectivity.
Known as a natural brainstormer and strategist, Shalom is a cerebral mind wired to proffer solutions. She is married to Jac and is a proud mother of three. Outside of her professional life, she is an avid reader, lifelong learner, and mentor who believes that “the more I know, the more I realize I don’t know.” Grounded in her faith, she is a firm believer in God, the power of the subconscious mind, and the value of philanthropy.